On tick: Catena Media has moved once more to bolster its US presence via the acquisition of the online betting and casino sites of i15 Media for $45m, with $12.5m paid on closing and the rest – including $12.5m of new Catena shares – paid in instalments. Among the portfolio of more than 100 sites is bonus.com and gamblingonline.com. i15 was founded by Kendall Saville, previously co-founder of the PlayUSA assets which established Catena Media in the U.S. in 2017. He will now consult for Catena “for the next few years,” according to Catena Media CEO Michael Daly. The purchased assets made $8m in revenue in the year to the end of July. Catena noted its North American operations grew 121% in H1 and now account for 49% of total revenues of €71.1m.
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Catena buy i15 Media
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Jake Pollard
September 10, 2021
Jake Pollard writes news and features for Wagers.com and has covered the online betting and gaming industry for many years. He also produces the Wagers.com Earnings +More newsletter with Wagers.com's Scott Longley. Based in the UK, Jake often daydreams about cycling the Alps and Pyrénées.