Will bet365 go for it in the US? (In parts, but within reason)
Summary: The team at Eilers & Krejcik says giant bookmaker bet365 will continue to approach the US in a highly strategic fashion. Why it matters: Following a lull in its marketing activities, bet365 is once again ramping up advertising and marketing in the UK.It has also recently launched in Ontario, where it will aim to […]
Eilers & Krejcik on how suppliers can redirect focus in US B2B space
Eilers & Krejcik on how suppliers such as GAN and Kambi can redirect in the US B2B space “The response to this dynamic will vary by supplier, with GAN leaning more into online casino, a sector where markets tend to fragment more naturally and supplier reliance is much higher. Kambi, for its part, is going […]
Going is tough for suppliers in US B2B market
Summary: Suppliers of B2B sports betting and gaming technology are facing up to difficult market conditions in the US, say gaming analysts Eilers & Krejcik. Why it matters: For suppliers such as Kambi, GAN, Aspire Global and others, the US and its vast scale promised massive revenues, but the market is playing out very differently.As […]
CBS Shreveport affiliate on Louisiana sports betting and tourism
Gaming official hopes sports betting revenues lead to more tourism in Louisiana1:58Since its launch, sports betting has raked in nearly $7.5 million in revenue, according to the most recent report released by Louisiana State Police. For the month of March, Louisiana Gaming Control Board Chairman Ronnie Johns said the state ranked eighth in the nation […]
DraftKings, FanDuel, PointsBet top EKG OSB product rankings
Summary: Eilers & Krejcik Gaming released its 1Q22 sports betting app product analysis, with DraftKings, FanDuel, and PointsBet topping the list. EKG tested 41 different U.S. mobile sportsbook apps, ranking the apps across five metrics with varying weights applied to an overall score. Why it matters: DraftKings and FanDuel finished tied for No. 1 in […]