AGA predicts $3.1bn will be bet on March Madness
Summary: A new survey conducted on behalf of the American Gaming Association suggests that around 45m Americans will bet on the upcoming March Madness tournament. Over 20m will do so at a sportsbook, either online or land-based, while 30.6m will take part in a bracket or pool contest. Why it matters: Outside of the Super […]
More promo overloads to come, says PointsBet
Summary: Texas and California will “absolutely” be like New York when it comes to the initial marketing and promotional surge, according to Kyle Christensen, chief marketing officer at PointsBet. Speaking after a panel on sports-betting at SXSW, Christensen also suggested that in the near term, the next markets where marketing will be at elevated levels […]
Scott Galloway rails against meme stock investing
SXSW keynote speaker rails against meme stock investing“You are not investing, you are not learning, you are gambling. Don’t fool yourself.” – Scott Galloway, NYU professor of marketingMarch 11, 2022
Texan teams united on betting, says Austin FC chief
Summary: All eleven major league franchises in Texas are in support of sports betting being introduced in the state, according to Andy Loughnane, founder and president, Austin FC. He said there was “complete unanimity” on the issue but admitted that patience would be needed seeing as the next legislative session isn’t until 2023. Why it […]
March Madness could boost Nevada to another $1bn handle month
Summary: Gaming Today projects that Nevada could top $1 billion in single-month sports betting handle in March, powered by March Madness wagering. The U.S. epicenter of retail sports betting should see a massive influx of bets on the NCAA Men’s Basketball Tournament from tourists in March. Why it matters: A $1 billion handle month in […]